8/12/2019 (LInk Building)

Link buildrocess relatives
coolegues
vendors
retaiett

link building in digital
Link buildrocess of the accquiring hyperlinks from another website

link building overview
money site
1 Tier1
linking website directly with another website

2 Tier2
Another website linking to our website
may be social media
nepalhimalaytourism
welcomenepal ma mero link cha

PA ->page authority
home page of website is always > than DA

DA->domain authority
calculate popularity


Importance of link Building
1 search engine uses these link to discover new web page
2 helps to index fast
hwo to crawl the google fast
3 search engine uses these link to determine how well a page should rank in theirs result
keyword stuffing ->checking keyword multiple times->not checking relevency->black hat
4 link as ranking factor are what allowed google to start dominate the serch engine market back in late 1990
5.Improves the User experience
6.easily guides users to another web page
7.get user information
8.better user expereince better ranking in google

->chain clogging system
->connected content(bijay niraoula)

Anatomy of Link Bulding
<a href="https://www.example.com"  rel="nofollow">Anchor Text</a>
a->start of link tag
https://www.example.com->link referal locatio
nofollow->no follow attributes
Anchor Text->visible/ancor text of link
</a>->closure of link tag


Types of link
On the basic of how google interpret these links
1 do-followo follow
increase PR
passes link juice
plays vital role in search engine ranking

2 no follow
doesnot pass link juice
plays small role in search engine ranking

basicseostuff.blogspot.com


how google interperte these links
do follow link should have relevent content
no follow link only see way to that website

Types of backlinks\
1 contextual\)
web 2.0 sites(blogspot,wordpress)
article directories(ezine)
guest posting
editorial sites(forbes.com)
online press release

2.non contextual
blog commenting
forum posting
socail bookmarking
others

on-page->neil patel
off-page->Deab Brian->bancklinko.com cross promotion
matt cutt-.